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Bang & Olufsen introduces an opportunity for music lovers, allowing you to 'See Yourself in Sound'

Updated: Aug 7, 2023

Bang & Olufsen introduces an innovative feature called 'See Yourself in Sound,' enabling music enthusiasts to generate unique 3D avatars and effortlessly distribute them on various social media platforms.

Bang & Olufsen, a well-established Danish consumer electronics company, has recently launched a captivating way to enhance the music experience. With their latest campaign titled 'See Yourself in Sound', the brand offers individuals the opportunity to share their musical preferences through immersive 3D visualisations.

To participate, interested individuals can visit the dedicated website senses.bang-olufsen.com. Once there, they have two options: they can either connect their Spotify account to unlock personalised insights, or they can complete a brief questionnaire that captures their unique music taste. By analysing this information, the platform generates a tailor-made virtual avatar, which embodies the "mood, energy, and groove" found in the individual's listening history.

Bang & Olufsen's 'See Yourself in Sound' campaign aims to create a deeper connection between music and its enthusiasts, providing them with a visually captivating representation of their personal music journey. Through the fusion of technology and artistic expression, the company invites users to explore and share their musical identity in a truly unique and engaging manner.

 

See more about the campaign here.

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